6 Awesome MailChimp Automation Hacks – Lead Scored Emails, Pre-Filled Forms & More!

For the last couple of years, I have been running marketing automation campaigns for large corporations and multinational brands that want to take their marketing strategy to the next level. The work involves advanced clustering and segmentation, automated email flows, social media integration, lead management, and other push and pull mechanisms for personalizing the brand’s […]

How Onnit Can Use KISSmetrics to Drive Their Growth

Launched in 2010, Onnit is a fast-growing company that sells nutritional supplements, food, and fitness products. Most products Onnit sells are their own private label, while a few are from third-party sellers. Many of Onnit’s products are consumables, meaning that customers need to reorder on a regular basis. Therefore, the key to Onnit’s success and […]

Robin Williams' wife, kids fight over his estate

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Boom! The Dow is surging 250+ points

Remember all those worries about earnings and the economy that caused a big slump on Wall Street last week?

Now might be the time to buy Russia. Yes, really.

Is the worst over for Russia? Some brave investors seem to think so and are piling back into its markets.

JetBlue blues: System outage briefly grounds flights

Ugh, Monday morning! A system outage at JetBlue Airways briefly grounded its flights early Monday.

'Things will not change' after sex bias verdict without push

The sex bias court case that rocked Silicon Valley for five weeks came to a close on Friday -- but many are hoping the spotlight on gender discrimination won't fade anytime soon.

Driving SaaS Growth With Customer Success

A business cannot survive without loyal customers. SaaS companies depend on recurring customers. Ecommerce companies need repeat purchase customers. Consumer internet companies need visitors to keep coming back on a routine basis. Happy customers are loyal customers. That’s why within many SaaS companies there is a department for customer success. It’s more than a support […]

Angie's List halts Indiana expansion over anti-gay law

Add Angie's List to the roster of companies and business interests taking a stand against Indiana's new anti-gay law.

WrestleMania 31 is coming. Time to buy WWE stock?

Shares of WWE are up more than 30% so far in 2015

Germanwings crash compensation: What we know

Lufthansa and its insurers have begun the grim task of working out how to compensate families of the victims of this week's Germanwings plane crash.

Tim Cook to donate his fortune to charity

Apple CEO Tim Cook is giving hundreds of millions of dollars to charity.

15 Google Analytics Tips to Speed Up Your Website Data Analysis & Optimization

Would you like to achieve more in less time and with less effort? The success of any online business depends on how quickly it can turn insights into action. This is true for data analysis as well. The good news is that you are about to learn 15 actionable tips you can use with Google […]

New Ford car automatically obeys speed limits

Ford says it has the answer for speed demons who can't keep their pedals off the metal: A car that reads speed limit signs and automatically slows down.

What $100,000 in student debt feels like

Loads. Of. Debt.

How to Develop “Strategy” In B2B Content Marketing

If you’re judging by the title, this could be one heck of a scary article to read. Scary, long, and way too complicated. You don’t have time for this, do you? I’m going to go ahead and tell you the point of this article, so you know upfront what I’m trying to accomplish, and why […]

Yacht parking spots go for $3 million

If you thought you paid a lot to park your car, try looking for a spot for a yacht.

China loves buying European companies

China is on a shopping spree in Europe, snapping up companies on the cheap thanks to the weak euro.

Millennials: You have an image problem

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Top 5 CMO Mistakes & How to Avoid Them (The Mistakes, Not the CMOs)

Introducing the 5 most difficult jobs in America, according to Career Overview: Coal Mining President of the United States Alaskan Crab Fishing Mercenary Chief Marketing Officer (CMO) Confession: I may have bumped up CMO a few spots. OK, a few hundred spots, but that job is darn hard. (I’m blending CMO and Director of Marketing […]

Nasdaq near all-time high. Is it another bubble?

The Nasdaq surged above the 5,000 mark again Friday morning and is within striking distance of its all-time high.

Protect Your Brand: Push Your Product, Not the Promotion

Brand promotion through email marketing is a crucial tool for customer acquisition and engagement. Many businesses waste precious effort and resources because they don’t plan their brand promotion properly. Traditionally, retailers have been able to just post huge signs and distribute flyers making consumers aware of the sale in the back. Their storefronts could remain […]

Sony's PlayStation 4 finally goes on sale in China

Here's the good news for Chinese gamers: Sony's PlayStation 4 is finally on sale in the country. The bad news? Only six games are available.

10 Ways to Capture Email Leads Without Disturbing Your Visitors

Your email list is your biggest asset! Michael Hyatt, the “intentional leadership” author has built a multimillion-dollar business on the strength of his email list (115,000 and counting). (Source: His blog.) According to him and other industry experts, list building is the key to a regal online presence. But list building often annoys people. The […]

4 SEO Data Reports You Haven’t Looked at In a While (and Should)

We marketers are drowning in a sea of metrics. We have more numbers, statistics, analytics, percentages, pie charts, line graphs, and data crunching than we know what to do with. Why in the world am I going to tell you to look at four more? Here’s why. Often, we look at the same metrics over […]

Microsoft will let you unlock Windows 10 with your face

With a quick glance at your Windows 10 laptop, you'll be able to unlock it -- without entering a password.

Meerkat stole the show at SXSW. Sorry, Twitter.

This year, livestreaming startup Meerkat proved to be the coolest cat at SXSW despite a rough start at the hand of Twitter.

Cheap oil is costing 100,000 jobs

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Oil price slump is choking this OPEC economy

Plunging oil prices are taking a heavy toll on one of Africa's top producers.

Howard Stern has a 'mind-blowing' dream job offer

Howard Stern may or may not renew his lucrative contract with SiriusXM at the end of the year, but he will apparently have plenty of other opportunities to consider.

Satya Nadella can see what every Microsoft employee is working on

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How to Multiply App Downloads with One Simple Localization Test

As of last July, there was a combined total of 2.5 million apps in the Google Play App Store and the Apple App Store. The app stores get more and more competitive every year, and app publishers are using every available advantage to increase their downloads. Number of apps in each of the app stores, […]

Microsoft wants to put Windows 10 inside robots, ATMs and toasters

Microsoft has already said that Windows 10 will work on a PC, tablet or phone. Now it wants to put Windows on every other gadget you might want to connect to the Internet.

101 Ways to Source Content Ideas

As the author of thousands of blog posts, one question I often get is: How do you think of new ideas for blog posts? I have had occasional writer’s block; but for the most part, coming up with ideas has never been an issue. If you pay attention to the world around you and listen […]

Dairy Queen is giving away ice cream

Here's a tasty way to start your week.

Uber investor: Millennials just don't care about cars

Millennials hate cars and love convenience. And Uber is tapping into both of those trends.

Scientology mounts media offensive against upcoming HBO documentary

The church of Scientology delivered a closing argument against "Going Clear: Scientology and the Prison of Belief" on Friday, the day the documentary premiered in theaters.

This just happened: The world's first live-streamed virtual reality birth

Samsung has just given us a convincing example for why virtual reality could one day be an enormous hit.

Steve Case: We're at a pivotal point in the Internet's history

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Driving Sustainable Business Growth

Growth is unique challenge. Knowing how and when to grow are just a few of the challenges young companies face. Three panelists at Airbnb recently chatted about these challenges. The panelists were: Annie Chang, who runs product at Homejoy. Sam Schillace, who is VP of Engineering at Box. Gustaf Alströmer is a product manager on […]

How to Solve the Biggest Pricing Challenge in the SaaS Industry

Don’t kid yourself. SaaS pricing is not easy. I understand. I have made a few mistakes when it comes to pricing. Through trial and error (life’s greatest teachers), I’ve learned how to price a product, how to improve customer LTV, and how to add features that improve sales and don’t cannibalize business resources. I want […]

The Forbidden Channel: Grow Your SaaS Business Through Direct Email

Some argue that the cold call is dead. However, if my growing business is any proof, the cold email pitch is alive and thriving. And, besides, in a world where spam filters are increasingly sensitive and most cold emails are decidedly unwelcome in a decision-maker’s inbox, then how could anyone be so successful with this […]

Shake Shack gets burned: Stock falls 7%

After a hot public debut last month, Shake Shack's first earnings report left Wall Street cold.

Skies will be more crowded this spring

The nation's skies are expected to be more crowded this spring than they've been since 2007, and airlines are scrambling to handle the surge.

How to Assemble a Social Media Dream Team

You need a social media team that can absolutely nail it. That doesn’t happen by just putting warm bodies in front of computers. You need a team of innovators, mold-breakers, thinkers, organizers, brainstormers, collaborators, and strategists who are wicked smart, insanely skilled, and ready to push your business to an extreme level on social media. […]

eBay Search Algorithm Getting Dirty with eBay Watchers

It’s no surprise that eBay’s Profits were damaged by the Google Panda 4.0 Algorithm Update where they lost an estimated 80% of it’s search listings. However, eBay has opened the door to “Black Hat” type practices that force Sellers to spend money on “FAKE Stats” in order to get better visibility. In this post, I will dive into some of the specifics of this new and questionable practice. “eBay Watchers” Rank smells like Old Fashioned Link Farming According to a great article by eCommercebytes.com entitled “You Can Buy eBay Watchers – But Should You?“, author Ina Steiner states “eBay gives greater exposure to listings that have a greater number of views and watchers than other listings. In addition, shoppers on eBay are naturally attracted to listings that have many watchers and views, often believing that popularity indicates a sought-after item that they should be looking at too. ” So now, there are ...

4 in 10 TV households also subscribe to Netflix, Amazon or Hulu

Four in ten American households with traditional television now also subscribe to some form of streaming service like Netflix or Amazon, according to a new Nielsen report on audience behaviors.

McDonald's to put kale on menu?

Looking for some kale in that Shamrock Shake from McDonald's?

5 Lessons from David Ogilvy That Still Work for Mobile App Marketing

He cooked for the President of France, sold stoves door-to-door, wrote questionnaires for a research firm, and worked for British Intelligence. Later, he built Ogilvy & Mather. Yes, we are talking about David Ogilvy, often described as the “Original Mad Man” and “The Father of Advertising.” He created some of the most successful marketing campaigns […]

The biggest threat to stocks now: A Fed rate hike

Imagine celebrating your birthday by listening to nonstop talk about your demise.

Iconic Yankee Stadium sign up for auction

If you're a fan of the New York Yankees, you may be in luck.

Agencies have to address credit report complaints

Here's good news if you're trying to fix an error on your credit report.

Five Reasons Why Prospects Object to Your SaaS Product and How to Overcome Each Objection

You’d think that by now nearly everyone would be sold on the idea of SaaS, cloud services, and the power and flexibility of a subscription service to meet their needs. You’d think. Unfortunately, not everyone is convinced that SaaS is a legitimate model for software usage and purchase. I’m going to go through their main […]

The bull market is six years old. Now what?

Make a wish. The bull market is celebrating its sixth birthday this week.

What The Pulse App Co-Founders Learned About Building Products

Pulse Co-Founders Akshay Kothari and Ankit Gupta are two Stanford graduates that were always building side projects. All this experience made them learn some valuable lessons that helped them build the Pulse app, which earned them a $90 million acquisition from LinkedIn. Two weeks after the acquisition, they gave a talk at Stanford University and […]

Your SaaS Is NOT a Product: How to Change Your Mindset and Boost Your Revenue

It’s hard to think of something as both a product and a service. This whole both/and scenario is tough for those who view the world in black-and-white. But that’s what we have with an SaaS. The acronym spells it out — software as a service. We have software. And we have a service. We have […]

Kate Middleton to visit Downton Abbey's servants

A true royal is about to visit the set of Downton Abbey.

Fed: Banks could lose $490 billion in next crisis

America's biggest banks would lose $490 billion -- most of that due to bad loans -- over the next nine quarters in a worst-case scenario devised by the Federal Reserve.

Adidas to close 200 shops in Russia

For Adidas, "Impossible is nothing." Except when it comes to making money in Russia.

You'll have to wait for your giant iPad .. but it'll be worth the wait

If you've been holding out for a giant iPad, you're going to have to wait a little longer.

The Psychological Trigger That’s Confusing Your Customers (and What to Do about It)

For countless years, businesses have been searching for their own unique selling propositions, trying to differentiate themselves from their competitors and convince customers to choose them. Businesses go about this in many ways, such as by highlighting the different features they have, lowering prices (or, in some cases, increasing prices), or focusing on the competitor’s […]

Andy Lack leaves Broadcasting Board of Governors weeks after arriving

An openly disappointed chairman of the Broadcasting Board of Governors confirmed on Wednesday that Andy Lack is leaving the board's brand-new CEO post.

Lumber Liquidators draws senator's ire

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5 Simple Ways to Increase LTV for an Ecommerce Business

In the ecommerce business, you can pick all kinds of numbers by which to judge and analyze your business. You can calculate visitors, bounce rates, CTRs, conversion rates, and micro-conversion rates — all of which are important. But there’s another metric, the importance of which far outweighs all the others. It’s called LTV — the […]

The millennial investor raking in a 250% return

Justin Brosseau's friends called him an idiot in high school.

Grateful Dead tickets going for $116,000 on StubHub

If you're truckin' to see the Grateful Dead this summer, bring your checkbook.

How to start a successful craft beer brewery

Michael Kane went from poring over spreadsheets to pouring craft beer with his name on it.

Turn Mobile Shoppers into Customers with These 10 Simple Tests

Mobile accounts for more than 50% of all ecommerce traffic. Yet, mobile converts at only 1/3 the rate of desktop; that is, 3% on desktop vs. 1% on phones. Why don’t mobile shoppers buy? And, how can you make them convert? While you can’t always make mobile shoppers convert at the same rate as desktop […]

Boom! Nasdaq finally tops 5,000 again

Finally! The Nasdaq topped the 5,000 level Monday morning for the first time since March 2000.

New Ikea furniture will charge your phone wirelessly

Ikea is launching a new range of high-tech furniture that will wirelessly charge your smartphones and tablets.

Huawei's watch is stylish as well as smart

Another tech conference, another new smartwatch.

6 big ideas from India's budget

India has released its latest budget to great fanfare, presenting reforms that investors hope will finally deliver sustained and rapid economic growth.

Malaysia hopes revamp will revive airline

In an industry renowned for its brutal business cycles, nothing could have prepared Malaysia Airlines for last year.